Customer Acquisition Marketing
3 Stage Process for Planning, Promoting and Optimizing Conversions.
We’re focused on activating the most effective channels to reach your customers, managing every stage of the relationship building process, focused on advancing and retaining your prospects. Communication channels have evolved and as a result, customers have scattered. There are more stakeholders involved in the buying process and more channels to consider. Customer acquisition marketing involves using multiple channels with one focused message. Tuned-out and turned-off of traditional advertising channels, customers are increasingly engaged on social networks, influential voices and permission-based services. Sound complicated? We take care of that.
Strategy and Market Insights
Our approach is based on insights about your customers and the conventions of your category. We investigate how your market works and how can we leverage untapped opportunities to differentiate your brand from the competition, taking in consideration, your buyers and the people that influence them. The output is a focused strategic plan, with timelines, milestones and measures.
Demand Creation and Optimization
The right media for the right objective, we work across all media: search, social, advertising, public-relations, and others to create awareness for your products and services. We monitor and measure the effectiveness of our strategies, furthering our knowledge and deepening your relationship with your customers to retain prospects and to convert loyal customers to advocates — activating independent voices that create new opportunities and new profits for your business.
Our solutions go far beyond a traditional marketing approach because we’re focused on results; in fact we’re counting on it.
Our strategy is directly linked to your financial success. We know that customer acquisition and positive returns on your investment is how we’re measured; not by the size of your budget. While most companies are focusing only on media we are focusing on the entire process from start to finish.